John F. Kennedy s Strategy On Foreign Policy - 1275 Words

John F. Kennedy’s Strategy on US Foreign Policy Although John F. Kennedy’s record on foreign policy has received mixed reviews because of his all too short presidency, Kennedy’s approach or strategy on how to deal with international issues gave the United States of America options on foreign policy, both then and now. John Fitzgerald Kennedy was born to a rich and privileged family who was already a well politically connected family. The Kennedy’s fortune came from the stock market, entertainment, and other business ventures by Joseph â€Å"Joe† Kennedy who also served as ambassador to the United Kingdom during the start of World War II; Chairman of both the Security and Exchange Commission and the Federal Maritime Commission. His mother’s, Rose, father, John F. Fitzgerald served as Mayor of Boston and as a U.S. Congressman and his grandfather, a member of the Massachusetts State House and Senate. From this tradition of service, John F. Kennedy, although constantly sick, enlisted in the US Navy during World War II. While serving as a PT boat skipper, Kennedy’s boat was damaged by a Japanese destroyer. His leadership was seen when he safely led his crew from behind enemy lines. His heroism led to him be decorated twice. After the war, Kennedy worked as a reporter for the Hearst newspapers. Kennedy was both a bestselling author and Pulitzer Prize winner. Kennedy’s experiences and his desire to serve Boston’s working class caused him to run and win the U.S. Congress. AfterShow MoreRelatedJohn F. Kennedy s Record On Foreign Policy1304 Words   |  6 PagesAlthough John F. Kennedy’s record on foreign policy has received mixed reviews because of his all too short presidency, Kennedy’s approach or strategy on how to deal with international issues gave the United States of America options on foreign policy, both then and now. John Fitzgerald Kennedy was born to a rich and privileged family who was already a well politically connected family. The Kennedy’s fortune came from the stock market, entertainment, and other business ventures by Joseph â€Å"Joe† KennedyRead MoreThe Cuban Missile Crisis : A Detrimental Event1300 Words   |  6 Pages John F. Ke nnedy said at the Nuclear Test Ban Treaty in 1963 that, â€Å"It is insane that two men, sitting on opposite sides of the world, should be able to decide to bring an end to civilization.† (Kennedy, 1963). The Cuban missile crisis was a detrimental event in the course of history. On October 22nd, 1962, John F. Kennedy gave his Cuban missile crisis oval office address. Kennedy gave this speech to inform Americans about the nuclear missile sites that the Soviet Union established in theRead MoreContainment Strategies During The Cold War1084 Words   |  5 PagesPaul Gornati Tibbles / Schreiber English 6,7 / American Cultures 10 27 February 2017 Containment Strategies in the Cold War During the Cold War, communism was spreading.   The three presidents Truman, Eisenhower, and Kennedy needed a way to stop it from spreading.   All Three turned to the idea of containment.   Ayers, et al. defines containment as a Policy by George F. Kennan, that started in the late 1940’s and was created to stop the spread of communism by providing economic aid, and military aid toRead MoreThe 70s Are Not Totally Happy `` Days1667 Words   |  7 Pageswere indeed fabulous. Dwight Eisenhower was a president, he was also known as Ike. Ike was a famous war hero of this 1950s era. Nicknamed as he walked a middle road between two major parties. This was a technique, called Modern Republicanism. This strategy restrained Democrats from expanding the New Deal while stopping conservative Republicans from reversing popular programs such as Social Security. Correspondibly, no major reform actions emerged from a decade many would describe as politically deadRead MoreThe War Of The Civil Rights Movement1476 Words   |  6 Pagesof peace and love, equality for all, the ongoing war in Vietnam, and Nixon. Each decade after one another affected the next with foreign policy, domestic policy, politics, political leadership, the economy, and the social terms of each decade. In 1945-1953, Harry Truman was in office and his foreign policy philosophy was containment. Some main events of foreign policy while he was in office was the Potsdam Conference, the Marshall Plan, and NATO. The Potsdam conference was located in Germany, fromRead MoreKennedy Doctrine3116 Words   |  13 PagesThe Kennedy Doctrine refers to foreign policy initiatives of the 35th President of the United States, John Fitzgerald Kennedy, towards Latin America during his term in office between 1961 and 1963. Kennedy voiced support for the containment of Communism and the reversal of Communist progress in the Western Hemisphere. The Kennedy Doctrine was essentially an expansion of the foreign policy prerogatives of the previous administrations of Dwight D. Eisenhower and Harry S. Truman. The foreign policiesRead MoreWhy Did The Cold War Start And How Did It Develop Over Its First Three Decades?841 Words   |  4 Pages(Cold War History). Containment, first proposed by George Kennan in 1947, became the basic strategy of the United States throughout the Cold War. Kenna believed that if the United States stood firm on their resistance to Soviet expansion that it would eventually compel Moscow to adopt more peaceful policies. In 1946, in his famous â€Å"Long Telegram,† the diplomat George Kennan (1904-2005) explained this policy: The Soviet Union, he wrote, was â€Å"a political force committed fanatically to the belief thatRead MoreRichard Nixon and Supreme Court1634 Words   |  7 Pagesfirst learned of the American atomic bomb how? *through the use of espionage* 3. The Baruch Plan would do what? 4. George Kennans containment policy proposed what? *American vigilance regarding Soviet expansionist tendencies.* 5. George Kennan believed firmly that foreign policy should be left to whom? 6. The Truman Doctrine stated that American policy would be what? 7. The Marshall Plan proposed what? 8. Overall, did the Marshall Plan work? 9. The North Atlantic Treaty Organization was a departureRead MoreThe Accomplishments Of John F. Kennedy1504 Words   |  7 PagesWhen John Fitzgerald Kennedy was inaugurated on Jan. 20, 1961, he became the youngest man ever elected as President of the United States, as well as the first Roman Catholic. With his combination of charm, good looks, and a youthful vitality, he inspired Americans to serve, saying, â€Å"Ask not what your country can do for you, ask what you can do for your country† (Olugbemiga). Although his presidency was brief, Kennedy established the Peace Corps, grew the space program, stood up to RussianRead MoreThe Legacy Of John F. Kennedy1480 Words   |  6 Pagesvice president had given him prominence and experience where communism was concerned.. Democrats, meanwhile, nominated the relatively unknown John F. Kennedy, a young but accomplished senator from Massachusetts who had served with distinction in World War II and had won a Pulitzer Prize for his 1956 book Profiles in Courage .At only forty-three years old, Kennedy exuded a youthful confidence that contrasted sharply with Nixon’s serious demeanor—a contrast that was plainly evident in the first-ever live

Cyber Surveillance And Cyber Security Monitoring - 1021 Words

â€Å"Cyber analytics is a branch of analytics that systematically provides the analysis of the data pertaining to the domain of computers and network. It basically, tells the story behind cyber data. Cyber analytics is used to support computer security, computer or network administration, auditing, and several other application areas.† Implementation Cyber Security Monitoring To perform adaptive cyber-security analytics using a computer implemented method that includes receiving a report on a network activity, It works as follows, a scoring method is used wherein a score responsive to the network activity is calculated. The score indicates a likelihood of security breach. This score is validated and the scoring model is automatically updated, responsive to the results of the validation. If the score falls within a threshold value of a security violation rule, the network activity is reported as suspicious. This basically relates generally to cyber-security monitoring, and more particularly to monitoring incoming security events to determine if any activity is violating security rules. Current approaches for cyber-security monitoring can be divided into two broad categories: †¢ Targeted event-based detection: 1. It involves the creation and maintenance of a set of event which are used to identify activities which are suspicious, which might violate security rules. Example: pattern-based antivirus engines and Network intrusion detection systems (NIDS) 2. It producesShow MoreRelatedSurveillance Program Unethical Use Of Computer1628 Words   |  7 Pagesunethical use of computer? There has been a case similar to that situation when the US government used national security surveillance programs for the intent to protect Americans from terrorism and cyber-attacks. These surveillance programs were initiated by NSA to spy on telecommunication data and the internet activities. However, these programs were created for the purpose of maintaining the security of people. These programs are effective tools to confront the terrorist threat that the government beenRead MoreCyber Security Is A Needed Profession Essay1123 Words   |  5 Pages Cyber Security is a needed profession that affects all different sizes of companies due to a wide variety of different types of threats like malicious codes like illegal young adult content, malware, and spyware to computer viruses. Malware can be very serious that they have the ability to easily erase the whole entire computer to non dangerous easy fix like email viruses. We need cyber security to stop the numbers of threats around the world. There have been unprecedented rise in cyber attacksRead MoreRyan Khaghani. Mr. Schaefer . Honors English 10B, Period857 Words   |  4 PagesRyan Khaghani Mr. Schaefer Honors English 10B, Period 8 6 March 2017 Security Versus Privacy The Internet was first used in the nineteen sixties by a small group of technology professionals. Since then the internet has become an essential part of today’s world, from communicating through texts and emails to banking, studying, and shopping, the internet has touched every aspect of our lives. With the growing use of the internet, protecting important information has become a must. While some believeRead MorePrivacy Infringement by Surveillance Technology1042 Words   |  5 Pagesactivities in the world, the nations have felt to strengthen the national security using the latest technology trends; so, have lead to the development of the CCTV’s cameras and with the changing technology trends, the government has started to store the public database and the other activities through internet i.e. the government is trying to switch over e-governance. But inspite of such development and advancement, the surveillance technology is in the controversy of infringement of the individual’sRead MoreSupply Chain Management And Logistics, Selma. As One Of1240 Words   |  5 PagesSupply Chain Management and Logistics, Selma As one of the world’s leading security company, Northrop Grumman is striving to keep up with its fast-growing scope. One of Northrop’s main secrets in providing top notch capability and cost efficiency to its customers is making their supply chain management and logistics the company’s priority. Northrop has three large different supply chains concentrating on aerospace systems, mission systems and technology services. Aerospace Systems The mission ofRead MoreThe Great Debate : Privacy Vs National Security1055 Words   |  5 PagesMichael Haggerty Mrs. Gallos English III Honors 18 April 2016 The Great Debate: Privacy vs National Security In the digital age, the citizens of the United States are torn between which they value more: privacy or national security. On one hand, the people need to be safe from cyber attacks and terrorism, while on the other, the government should be aware of the privacy of the people it governs. The government should not go so far in protecting the country that it interferes with the personal livesRead MoreCyber Incident Response Plan For Cyber Attack1136 Words   |  5 Pagesattack. We should write a well-developed cyber incident response plan that includes all the protocols to responses. Our plan should generally have these following components, such as response team, reporting, initial response, investigation, recovery and follow up, public relations, and law enforcement. The job of the response team is to develop cyber incident response plan and for investing and responding to cyber attack. They will identify and classify cyber attack sceneries, and figuring out whatRead MoreThe Cyb er Warfare Struggle Of The Technological Era1744 Words   |  7 Pages20 January 2014 The Cyber Warfare Struggle The widespread lack of trust that arose during the rise of the technological era was seen as mere paranoia. As the computer age advanced, this distrust decreased as more and more people became reliant upon computers and cell phones whether at work or at home. Along with this increase in reliance on technology came the increase in security and monitoring by the federal government. Mostly by the National Security Agency, this monitoring was very modest andRead MoreCyber Attacks On Maritime Targets1468 Words   |  6 PagesThe frequency and severity of cyber-attacks on maritime targets increases every year. Often the damage is not discovered until years later. The cyber-attack on the port of Antwerp began in 2011 and continued until it was discovered in 2013. The Danish Maritime Authority was attacked in 2012 by a virus contained in a PDF (portable document format by Adobe). The virus spread throughout the Maritime Authority’s network and into Danish government institutio ns before it was discovered in 2014. ReasonsRead MoreEthical Issues Of The Park Area 6828 Words   |  4 Pagesnot disclose the secrets of the organization because the intruder/competitor can use it for their personal benefit. Stakeholders: CEO, Employees †¢ Security is the most important for the park there should be impenetrable security for the organization network because there are issues like cyber-attacks, Virus and Data Theft and loss. Stakeholders: Security Officials and Employees. †¢ The hackers if they enter into the park organization network they can steal the information of the visitors and employees

Satire, humor and irony Free Essays

In the Atwood’s short story, there are two speakers. One is trying to write a story while the other gives his opinion or views on the words that the former is using for his story. Their conversation centers on the mistakes or errors in the writer’s choice of words. We will write a custom essay sample on Satire, humor and irony or any similar topic only for you Order Now The poems in the readings show that irony and satire need to be humorous at all times. Shakespeare’s poems did not contain humor. He only made use of irony in writing his pieces most particularly the poem, â€Å"My mistress’ eyes are nothing like the son. ’ On the other hand, Kennedy’s poem, â€Å"A Visit from St. Sigmund Freud,† is satirical but not entirely humorous for it talks about a very serious matter. In talking about Freud and Santa Claus, Kennedy did not utilize humor. His writing took on a serious tone just like Shakespeare did for his poem. The plays of Seinfeld and Leguizamo are very appropriate as readings for humor, irony, and satire for the writers of the said plays wrote them for the purpose of entertaining the readers. The goal of the said plays was to invoke laughter. They were meant to be humorous. They are clear examples of how humor is taken as the theme of literature. How to cite Satire, humor and irony, Papers

Operational Management Hawkesbury Cabinets Pty Ltd

Question: Discuss about the Operational Management for Hawkesbury Cabinets Pty Ltd. Answer: Introduction: Hawkesbury cabinets Pty Ltd. is managed jointly by siblings Fung and Mei Chen, in which the former have the expertise of being a master cabinet maker and that Fung has the expertise in interior designing. The company have two main modes of a production system that holds the business line up and maintains the profit margin of the company. In one product type, the company take custom orders and design the kitchen cabinets based on the customers preference and design requirement. Another set of product is mainly prepared for spec builders which are denoted as a standardised product line. These kitchen cabinets have fixed design with a range of high quality. Though the company aimed to fulfil the requirement of the Chinese community in Hawkesbury, but the spec builder might be involved in supplying standardised kitchen cabinets to a customer of another cultural segment. The production system of Hawkesbury cabinets Pty Ltd. is managed by a single manufacturing unit located in Mulgrave region, in which both the mentioned product lines are manufactured. This unit contains high quality, expensive, and efficient machines that are functional for general purpose production operation. The factory space also contains varieties of tools and machines that are placed in particular work or section. The operational procedures related to painting and finishing are done in the environmentally controlled region which is functional towards the rear section of the unit (Alkaya Demirer, 2014). In general, the employees and craftspeople are common who are involved in both custom and standardised products. The finished products are placed in high esteem and that completion of orders in time is a prime objective of manufacturing unit. The above-mentioned details of the production system are traditional and was evidenced since the initial days of the company. In the present time, there is an increased demand for products that in turn is responsible for increased work pressure for the production unit. Ever since, with increased order demand, the corresponding pressure on craftspeople and other employees have been raised (Appelbaum, 2013). Likewise, the operating time of machines and equipment is also becoming a critical consideration to segment the time of production for custom and standardised products. This lead to increase in the inventory and warehouse volume. Additionally, owing to increased product demand, many of the raw material, intermediate products, and pre-finished products are also stored in the workplace, leading to a clogged condition of the unit (Nguyen, 2014). Overall, these situation leads to pushing of the manufacturing capacity to its limit that in turn impact the overall business procedure. Brief of the problem: At Hawkesbury cabinets Pty Ltd., the principal strength lies in the expert designing and cabinet making that in turn resulted in market popularity. The corresponding impact of this market attractiveness is further reflective of increased production demand of the kitchen cabinet products. On the other hand, Hawkesbury cabinets are facing significant issue related to meeting the demand of the market. Detailed explanation: Hawkesbury cabinets is involved in the production of both custom and standardised products to the market. The former product type is more important for the company as it makes the maximum profit margin. On the other hand, standardised products offer less profit margin, but the sales are increasing in a steady manner with time. It is the contract system, under which the company needs to supplement the products to the spec builder. As a result of increased burden on the production unit, the company fails to manage the timeliness of finished product supply (Mohamed, 2015). This problem is associated with product types, as because the equipment and the workforce involved in the production are common to both custom and standardised. Another issue that is also associated with the problem is an accumulation of raw materials, intermediate processed products, and semi-furnished products, within the space of production unit (Nguyen, 2014). Highlights of the problem: With the above-mentioned explanation, it can be realised that increased work pressure and a shortage of space is the key problem. The mentioned problems can be highlighted as: The increase in work pressure leads to increasing time investment by craftspeople and operating time of the machine. Shortage of space leads to clinginess in the warehouse, inventory and related space within the production unit. Profit margin is not equally distributed, which is reflective of active production engagement in standardised products despite low margin profit (Tan Karabati, 2013). Money investment becomes a concern especially in a situation where the finished product flow is delayed. The overall managerial issue appears in managing the increased production demand and maintaining the timeliness of finished product supply (Mohamed, 2015). The impact of this situation: The key impact of increased demand is reflective over the production unit. Custom products must be given preference, whereas owing to growing demand for standardised products, the intermediate parts and pre-furnished products are getting accumulated (Tan Karabati, 2013). Furthermore, this leads to delay in supplementing the finished products to market. The most critical impact of this situation could be on dissatisfaction and maintaining the commitment by Hawkesbury cabinets to its customers (Venkatesh, Rathi, Patwa, 2015). It is certainly true that the problem that is existing in the production unit, owing to increased supply demand, will have an adverse impact on the overall financial structure of the company. The prime move is determinant between the custom and standardised products, which further leads to improvement distribution of profit margin. For instance, custom products offer more profit margin, thus company must give preference to these commodities (Chen, Delmas, Lieberman, 2015). On the other hand, there is a stringy supply system associated with standardised products, because of which company need to maintain the production under the contract system. Note that company need to continue the production of the standardised product because of the contract system despite its low-profit margin (Shi Yu, 2013). Importantly, the cost associated with standardised product generation is also reported to be increased which leads to further reduction of the profit margin. Ultimately this situation lead s to delay in the custom product that in turn might result in (i) increased customer dissatisfaction; (ii) negative impact on the market image; (iii) increased negative pressure on production flow (Mohamed, 2015). Overall, this issue has a significant impact on the financial structure, because of following reason (Schmidt Nakajima, 2013): Custom product delay results in a reduction of future orders. Delay in standardised pressure leads to complicacy in the distribution structure of these products. Accumulation of raw material, intermediate products, and pre-furnished products leads to delay in the financial transaction or holding of money. Increased product or material accumulation is responsible for taking new rent for warehouse storage. This results in addition cost for the company. The financial disturbance to the production flow is also attributed to trapping of invested money in the form of raw material as well as intermediate products. Prior to this situation, the company use to maintain the timeliness of the product supply flow. As a result of this, product distribution and monetary transaction used to be regularly maintained. In contrast, the present situation leads to delay in the furnished products which lead to trapping of money in the various stages of the production system (Shi Yu, 2013). Likewise, for the storage of these products, the company also need to take another warehouse on rent, which in turn adds to more cost of production. Other issues that can be associated with this situation is increased frustration among employees for increased work pressure. Likewise, there is no evidence of giving financial motivation to the employees such that work procedure can be managed (Schmidt Nakajima, 2013). Overall, lack of such motivational strategies can lead to a decrease in managerial efficiency across the company. References: Alkaya, E., Demirer, G. N. (2014). Improving resource efficiency in surface coating/painting industry: practical experiences from a small-sized enterprise. Clean Technologies and Environmental Policy, 16(8), 1565-1575. Appelbaum, E. (2013). The impact of new forms of work organization on workers. Work and Employment in the High Performance Workplace, 120. Chen, C. M., Delmas, M. A., Lieberman, M. B. (2015). Production frontier methodologies and efficiency as a performance measure in strategic management research. Strategic Management Journal, 36(1), 19-36. Mohamed, A. A. M. (2015). Lead-Time Estimation Approach Using the Process Capability Index. International Journal of Supply Chain Management, 4(3). Nguyen, P. V. (2014). Lean ManufacturingImplementation and Benefit in Production Activities. Available at SSRN 2555428. Schmidt, M., Nakajima, M. (2013). Material flow cost accounting as an approach to improve resource efficiency in manufacturing companies. Resources, 2(3), 358-369. Shi, M., Yu, W. (2013). Supply chain management and financial performance: literature review and future directions. International Journal of Operations Production Management, 33(10), 1283-1317. Tan, B., Karabati, S. (2013). Retail inventory management with stock-out based dynamic demand substitution. International Journal of Production Economics, 145(1), 78-87. Venkatesh, V. G., Rathi, S., Patwa, S. (2015). Analysis on supply chain risks in Indian apparel retail chains and proposal of risk prioritization model using Interpretive structural modeling. Journal of Retailing and Consumer Services, 26, 153-167.

Aple Inc. And Starbucks Corporation Essay Example

Aple Inc. And Starbucks Corporation Essay Example Aple Inc. And Starbucks Corporation Essay Aple Inc. And Starbucks Corporation Essay Essay Topic: A Modest Proposal and Other Stories Recognition The undertaking of such magnitude can non be accomplished without the aid and co-operation of several people. Exchange of thought generates a new object to work in a better manner. So. whenever a individual is helped and co-operation by others. His bosom is bound to pay gratitude and is non merely formalities but an look of deep sense of gratitude and cumulative grasp. First of wholly. We wish to show our deep sense of gratitude to our modules Prof. Sanjay Srivastava and Mr. Rajan Arora who taught us such an interesting and rationally sound topic named B2B Marketing and besides provided us such a immense acquisition chance of doing this undertaking study. We would besides wish to thank our several wise mans whose support and counsel along with timely advice has helped us to finish this undertaking study. At least. we can non bury to show our great-fullness to our parents every bit good as our friends for supplying us competitory frame work. Contentss of the Report Executive Summary Apple Inc: A SWOT Analysis Situational Analysis Business Customer: Starbucks Corporation End User Insight into Demand Competition Analysis Dell Hewlett Packer IBM Environmental Climate Recommendations Mission Statement Marketing Aims Merchandise Scheme Pricing Scheme Distribution Scheme Promotional Strategy Fiscal Analysis Cash Escapes Break Even Analysis Cost per Customer Executive Summary Apple. Inc. was incorporated on January 3. 1977 with the mission to industry and design quality personal computing machines and package. Apple creates and markets personal computing machines and portable digital music participants every bit good as accoutrements and services. Apples merchandises and services include the Macintosh ® line of desktops and portable computing machines. the Mac OSX ® runing system. the iPod ® line of portable digital music participants. the iTunes Store ® . every bit good as a portfolio of peripherals that support the computing machine and mp3 participant merchandise lines. Apple sells to assorted markets including consumers. originative professionals. authorities and concern clients. Apples concern scheme leverages its alone ability to plan and develop its ain operating system. hardware. application package. and services to supply clients new merchandises and solutions with superior ease-of-use. seamless integrating. and advanced industrial design . 1 As the market for personal computing machines grows each twelvemonth. Apple seeks to capitalise on this growing by beef uping its bridgehead in the industry. In order to carry through this. Apple has recognized a demand to leverage their trade name in defence of intense competition in the market. In recent old ages. there has been a diminution in Apples market portion in computing machine merchandises. In order to stay competitory and pull more consumers. Apple has to happen other advanced avenues to increase their market portion and increase exposure to aim audiences. More specifically. Apple must happen new possible clients and present them to Apple merchandises through alone promotional methods and channels. Apple must accommodate to altering client demands by prosecuting more closely with their mark market. Apple has determined a manner to carry through this via an confederation with Starbucks. The proposed program is to put up assorted Internet work Stationss within assorted Starbucks locations across the shops in India. The program is predicated on two basic rules. the turning tendency for wireless Internet Stationss. and the high potency within the java industry to tap into client sections. The Stationss have been competently dubbed. iStations. The principle behind working with Starbucks is that they portion some of the cardinal ends and qualities that would do the relationship rather synergistic. Above all. both companies portion some of the same clients. who have similar attitudes. values and beliefs. Apple Inc: A SWOT Analysis Strengths Failing Brand Image Invention and creativeness Fosters trade name equity Its strong trade name image allows the company to bear down premium monetary values for their merchandises Wide Product Mix Allows Apple to come in different sections and markets ; reassigning trade name equity Popularity Amongst the Younger Sections Highly recognized by the younger section ; top of the head consciousness Strong Financial Performance Cash flows indicate strong fiscal wellness. therefore assisting cut downing the hazard of new merchandise ventures Incompatibility with different OS. The Io and OS X are rather different from other OS and uses package that is unlike the package used in Microsoft OS. Due to such differences. both in package and hardware. users frequently choose to remain with their accustomed package and hardware ( Microsoft OS and Intel hardware ) . Decreasing market portion. The less market portion Apple has. the less it can act upon its possible clients and carry them to leap into utilizing Apple’s closed ecosystem merchandises. Patent violations. The house is frequently accused of conflicting other companies’ patents and has even lost some tests. This amendss Apple trade name and its fiscal state of affairs. Menaces Opportunities Intense Competition A batch of rivals seeking to mime Apples success. They may be inclined to copy approaching Apple investings and partnerships. Commoditization of PCs4 Demand for branded Personal computers is diminishing as standardisation reduces the quality difference between branded and unbranded Personal computers and constituents. As a consequence. it is going harder for the company to successfully distinguish its merchandises from houses that produce unbranded goods. Commoditization of Personal computers threatens trade name image Competitors’ moves in on-line music market. Apple faces menace from on-line music shops. such as Amazon. Wal-Mart and on-line music subscription companies. such as Spottily. Widening Merchandise Offer Radio industry has taken off in recent old ages. as more and more people adapt to wireless engineerings. giving rise to chances in new merchandise development. Entry into New Sections To increase market portion of PCs. Apple needs to look towards bigger and sustainable markets. High demand of iPad mini and iPhone 5. iPad mini gross revenues will increase Apple’s market portion in the tablet market and. will beef up firm’s competitory advantage. iTV launch. iTV launch will back up Apple Television gross revenues and the products’ ecosystem Increasing demand for cloud based services. Apple could spread out its scope of iCloud services and package as the demand for cloud-based services is spread outing. S I T U A T I O N A L A N A L Y S I S Starbucks Customer Profile This program is directed towards a individual concern client. Starbucks. The undermentioned treatment outlines the strategic principle behind why Starbucks should see the proposition ; that is how can Apple profit Starbucks. 1. Business Customer Profile: Starbucks Starbucks Corporation. Starbucks. is a taking forte java retail merchant in both the North American and many other International markets. It has been received good in India with its 18 mercantile establishments in New Delhi and Mumbai. Existing in India as a Joint Venture with TATA. Starbucks has seen strong growing in the Indian market and purposes to spread out its list of mercantile establishments across other metropoliss. They produce and sell a broad assortment of hot and cold drinks and Sweets through its 18 locations in India. To accomplish success. the company uses its strong trade name image to increase distinguish its offerings and craft a solid competitory place. Strengths Opportunities Brand Image Starbucks has built an first-class planetary repute based on the quality of its merchandises and for its bringing of a systematically positive consumer experience. Starbucks is an Experience. non merely a java retail merchant. Financially Strong Starbucks has reported consistent gross growing over the last three old ages in India. This is important because it provides the company with a strong fiscal base and enables it to set about new concern ventures. Expansion Starbucks mantra is to be ?everywhere. The company intends to open 100 shops by the terminal of 2014 in India. This allows for first-class market coverage. The companys widespread presence provides it with trade name acknowledgment and a strong client base. Clustering of company units With the continued growing of the java market. the company has looked to spread out its concern. including those countries where it has an established presence. Working on the footing that a cardinal driver of concern is the convenience of the companys mercantile establishment locations in the North American markets. Starbucks aims to aim constellating its units so as to rule peculiar countries in India. Entry into new markets As portion of its scheme to increase its world-wide presence. Starbucks has late opened shops in several new states. This would supply the company with new chances for gross growing. New shops Starbucks opened 15 new company-operated shops during 2011. Growth in java market India’s domestic java ingestion is set to enter a modest growing rate of 9 % at 1. 2 million bags ( 72. 000 metric tons ) during the twelvemonth 2013-14 compared to 1. 1 million bags ( 66. 000 metric tons ) last twelvemonth. Harmonizing to United States Department of Agriculture ( USDA ) . the ingestion in India has been vibrating about 1. 2 million bags for the past five old ages. It had slipped to 1. 1 million bags in 2012-13. the USDA said in its latest study on Coffee: World Markets and Trade . Failings Menaces Reliance on trade name Success depends extremely on the value of the Starbucks trade name. Therefore. they must pay important attending to the manner their actions may impact trade name equity. Reliance on drink invention Historically. Starbucks store gross revenues growing has been dominated beverage invention ; but how sustainable is this? Problems in some international operations The company has been confronting certain troubles in some of its international operations and enlargements. They have faced several failures across the seas. Competition Face intense competition from a broad scope of sectors: eating houses. java stores. etc. from Barista. Cafe Coffee twenty-four hours. Costa Coffee. etc. Currently Cafe Coffee Day holds a major interest in the Indian Coffee drink market. Saturated markets in the developed economic systems The company faces long-run concerns sing its International shop growing potency. If current growing continues. impregnation degrees within the North American retail division will be reached within five old ages. Cardinal Insight: 1. Reliance on Beverage Innovation 2. Problems in International Operations 3. Intense Competition A strategic confederation with Apple Inc can assist diversify the service options that end-users may happen at specific Starbucks locations. This will assist: 1. Switch trust from drinks onto a wider range of services 2. Help stimulate demand in a concentrated market ; peculiarly of import given international issues 3. Help them better place themselves against rivals 2. End-Users The following tabular array lineations both the end-users from Apples and Starbucks position. The intent of such a comparing is to demo that both companies are aiming a similar mark audience. Therefore showing an confederation between two can heighten their attempts in pacifying to this mark audiences demand. Starbucks Consumers Apple Consumers Starbucks holds around 33 per centum of the market portion for java in the U. S. It sells about as much java as do fast nutrient and convenience shops combined. even though it the majority of its consumers are in metropoliss or upscale suburban countries. Starbucks has been able to derive such a big portion of the market by providing specifically to a chiseled mark audience. Starbucks has besides become a centre for socialising and rational treatment. peculiarly among pupils and immature urban professionals. Starbucks created a ?unique offering that was relevant and differentiated. It turned an ordinary and low merchandise into an extraordinary experience that clients are willing to encompass. Starbucks has focused on the ?experience? around the ingestion of java. Its stigmatization scheme consists of java. service. and atmosphere. ?People semen for the java. but the atmosphere is what makes them desire to stay? Apple users are more likely than Personal computer users to hold a higher household income. have received a alumnus grade and be freelance. Apple clients are loyal. have great passion and are really vocal. ?In Apple’s 30 old ages of concern. they have formed a tight-knit. alone community. Some have stated that they’re likely the largest subculture – non merely are they consumers of Apple merchandises. but gross revenues people every bit good. Now that Apple has introduced the ?Apple Store . these communities are able to portion and bask all of their favourite apple merchandises. farther encompassing and advancing the Apple civilization. Approximately 50 % of Apple clients plan to purchase another Apple computing machine. This demonstrates consumers strong trade name trueness and future committedness to Apple. Starbucks began offering wireless Internet entree in its international mercantile establishments to heighten the experience for pupils. concern travellers. and web surfboarders who take advantage of this service while sipping their favourite java. Starbucks is committed to selling the experience while carry oning its concern in ways that ?produce societal. environmental and economic benefits for communities in which it does concern. Starbucks besides began to sell music Cadmiums in its java stores because the ?number one inquiry from their clients is. `What is that vocal playing? Starbucks has created a retail environment where people come in and pay attending to what is traveling on around them. instead than merely seeking to acquire in and out with their java. Schultz ( Chairman ) sees a Starbucks shop as the third place in a person’s life - after place and work. Peoples come to Starbucks to acquire off from the noise. and we have to handle it like a sacred environment. Today. the trade name stands for ?cool. hip. and up-to-date merchandises that gaining control people’s imaginativeness. Steve Jobs ( CEO ) had a genius for the dramatic. and besides captured people’s imaginativeness. Consumers buy Apple merchandises because of the personal association with the latter factors. and a ( leader ) CEO that many see their God. [ Cult-like behaviour ] Many people tend to observe that it is difficult to acquire people to travel to a Mac. but one time they do they be given to remain. Drumhead As demonstrated above. both Starbucks and Apple focal point on similar mark audiences. We have learned that these consumers are loyal. passionate. active ( both in shop and out ) . and see the several trade name as their ain. Each consumer group enjoys the environment and atmosphere they frequent ( both at Starbucks java houses and Apple retail shops ) . and position it as a 3rd topographic point ( Starbucks ) where they can get away when non at work or place. Both Apple and Starbucks consumers feel that they are portion of a privileged and sole cultural group that extends beyond the merchandises available for sale. Many treatment boards and web sites have been developed by consumer fiends to farther spread out each civilization. These consumers have become the enviousness of rival-marketers. as they non merely back up the trade name. but assistance in selling the merchandises through assorted mediums. Within the forte drink industry. there are three predominating tendencies that exi st: sensory. wellness. and convenience. These three tendencies are the impulsive forces of client penchant. Based on the proposed iStation. for both Starbucks and Apple centripetal bringing is an of import value to their clients. Each company offers alone and sole merchandises that allow clients to hold a higher value perceptual experience and even pay more for it. When devouring Starbucks gourmet java drinks. clients may experience particular or exclusive- similar to Apple clients. This suggests that these elicited sensory feelings are cardinal to the trade name value that is communicated by both Starbucks and Apple. Consumer Tendencies: Wireless Technology and Coffee Shops There is an increased tendency of wireless engineering in constitutions such as airdromes. hotels and java stores. Offering free radio engineering has proven to be a success factor for constitutions such as java stores. Wireless engineering has increased the communicating between household. friends and co-workers. This addition in communicating engineering would supply an chance for Starbucks. From this. the Apple iStation will move as an added benefit for Starbucks. Decisions For Starbucks. the demands of the younger client section have been altering. In order to fulfill these demands. it is important for Starbucks to present value in an advanced manner. In kernel. the clients of Starbucks portion the same attitudes and are demographically kindred to Apple users. Understanding the behaviours and attitudes is cardinal cognition for Apple to find how to increase the satisfaction of this client section. By implementing the iStations in Starbucks. it can potentially increase their lifetime value and keeping for Starbucks. The growing in ingestion of persons between the ages of 18-24 indicates much chance. Within the java industry. Starbucks is the leader in forte drinks. For this ground. Apple should take Starbucks as a strategic spouse is because of Starbucks place as a leader in the java industry. The principle behind this strategic confederation is that it can potentially pull more clients for Starbucks and. in bend. opens up another promotional locale for Apple. For bing Apple users. iStations will be able to construct on their trade name trueness to Apple. In add-on. by implementing iStations in Starbucks shops. non-existing prospective Apple clients will be given the chance to try Apple devices. leting them to see the maps of Apples merchandises. and perchance luring them to purchase Apples merchandises. Potential Market Reach: How Many Peoples can Starbucks aid Apple Reach? At this point it is difficult to quantify demand for a merchandise that is presently non being asked for. However. to convey about some sort of empirical principle. we can seek to find how many people within our focal audience may be reached if such a undertaking is undertaken. Population of Indian Cities where we intend to establish the iStation. City Population within Age Group of Interest New Delhi 16. 75 million Bombay 18. 41 million Bangalore 8. 426 million Sum 43. 586 million people Potential range could change given: a ) The truth of the estimations given above ; B ) The choice of metropoliss to establish the undertaking ; degree Celsius ) The spillover consequence onto people who arent within the mark audience. Buying Behavior From the position of Starbucks. the purchase of the iStation would stand for a new-buy as it represents a merchandise class they are non presently involved in. This allows us to deduce the followers: 1. Given Starbucks involvement in the undertaking. they would non hold an elicited set of providers. Therefore. it gives Apple purchase in successfully marketing themselves for the trade. 2. The value proposition. as to why this undertaking will increase value to Starbucks terminal users. becomes highly of import as it is out of their current kingdom of minutess. 3. The undermentioned chart shows the elements involved in the choice procedure. from the buyers perspective. Decision Process Phase Managerial Deduction Recognition of Needs Make their end-users want this option within Starbucks locations? If so. the demand does be and should be considered. Development of Specifications If actions are taken to fulfill this demand. what exact demands do end-users desire. and does Starbucks have the resources available to run into these demands? Search for Sources and Acquire Proposals Will Starbucks take this thought to open command. or will they cover entirely with a individual house? Evaluate Options Which provider provides the best organisational tantrum with Starbucks? Choice of Order Routine Use a partnership/preferred provider doctrine. or take an adversarial attack? Feedback and Evaluation Test end-users satisfaction from the implemented undertaking. Besides. measure the provider relationship ; did they remain true to their promises? The undermentioned selling deductions are from the seller’s. Apple’s position: Personal Selling: To get down a relationship between the two organisations. Face-to-face meetings will assist ease a joint-vision. Promotion and Ad: Presentations on how the iStation will work will assist Starbucks envision the undertaking. Detailss and instruction information that will assist steer the determination. These tools should sketch the benefits Starbucks should anticipate from come ining into an confederation. The promotional subdivision on page 21 will cover the buying agents involved by both parties. However. the premise is that both houses will use cross-functional squads to manage the trade. C O M P E T I T I O N Even though Apple Inc. aims at a niche market. it is still found in the thick of a competitory engineering industry market. The undermentioned expressions at three major rivals: Dell. IBM and HP. The focal point of this analysis is to understand their corporate vision and see what marketing inducements they are presently set abouting. As such. our focal point is on generic market competition DELL INC. Established in 1984. Dell is one of the world’s largest providers of personal computing machines and related merchandises. It is besides a taking participant in the US and worldwide for notebook computing machine cargos. Despite withdrawing market portion to Hewlett-Packard Company in the recent yesteryear. in an industry plagued with intense competition. Dell continues to hold a strong market place in the computing machine hardware section. Its HQ is located in Round Rock. Texas. Merchandise Offer Dell designs. develops. industries. markets. sells and supports information engineering systems and services. The company sells to a diverse group of people. Merchandises are sold straight to big corporate. authorities. health care. and instruction clients every bit good as small-to-medium concerns and single consumers. 1 ) Dell offers its merchandises in six classs: 2 ) Desktop computing machines: there are three chief types of which each are directed towards a specific section 3 ) Optiplex: intuitional. authorities. concern Dimension: little concern XPS: amusement demand of single clients 1. mobility merchandises: MP3 participants. handhelds and notebook computing machines 2. package and peripherals: pressmans. computing machine shows. assorted package. notebook accoutrements. networking and radio merchandises. digital cameras. power arrangers. and scanners 3. waiters and networking merchandises 4. storage merchandises: tape backup merchandises. direct affiliated storage. web affiliated storage and storage country webs Pricing Dell has been a pricing leader and is contending to recover market portion. But there are strong signals that the company will non give border in the channel to win that market portion back. In its most recent one-fourth. Dell reported an addition in merchandise borders specifically because it opted to diminish gross revenues of lower-margin merchandises. Even though Dell now is selling low-cost desktops. the commercial section is a different portion of Dell’s scheme. doing a monetary value war improbable. Promotion Dell is traveling focus onto its client service quality in hopes to raise its service degrees. The company’s mark on the Indian Customer Satisfaction Index ( ICSI ) indicates range for bettering its client service farther. The company’s ISCI score improved from 74 in 2005 to 78 in 2006. but still below that of Apple ( 83 in 2006 ) and its ain tonss of 80 in 2000 and 79 in 2004. 37 37 Marketline. Dell has been altering their promotional scheme. Traditionally Dells promotional scheme focused on monetary value or Personal computer characteristics. Their new promotional way is headed by the tagline Yours Is Here. It late launched a line of laptops in a scope of colourss ; nevertheless the company has non been able to bring forth laptops in some of the colourss clients want most. The concluding behind this alteration in promotional way is ?If we use colour and the merriment factor. it offers a whole different value proposition. Print versions are looking on locales including coachs. metro postings. and taxi tops. which Dell hasn’t used antecedently. Interestingly plenty. Dell’s new selling. while colorful. has a ?me-too? feel that simply mimics schemes of rivals. peculiarly Apple. Distribution Dell has traditionally sold its merchandises straight to consumers. hence extinguishing jobbers and retail merchants. Their direct concern theoretical account avoided outgos associated with retail such as stock list carrying costs. obsolescence associated with engineering merchandises. and retail mark-ups. It was this concern that made Dell the industry monetary value leader. Furthermore. the theoretical account yielded a competitory advantage as it allowed Dell to present the latest relevant engineering much more rapidly than companies with slow-moving. indirect distribution channels. However. after 23 old ages. Dell has departed from this theoretical account and has begun retailing its merchandises through IT Companies In an international context. while opening up to retail merchants. Dell is besides trying to better profitableness by using their client base into turning abroad markets like China. To further this. they have besides begun to travel concern operations to these market s. HEWLETT-PACKARD Company Established in 1939. Hewlett-Packard Company ( HP ) is a supplier of personal computer science and other entree devices. engineerings. solutions and services to single consumers. little and moderate-sized concerns ( SMBs ) and big endeavors. Few of Hewlett-Packards merchandises compete on a direct merchandise market with Apple. specifically its consumer computing machines and workstation goods. This puts HP in a narrow class arrangement with Apple. nevertheless this specific merchandise group takes much of both the companys R A ; D. selling and gross revenues distribution making much attending and dedication towards forcing these merchandises onto their merchandise market. Its HQ is located in Palo Alto. California. Merchandise Offer Hewlett-Packard is a supplier of personal computer science. electronic entree devices. engineerings. package. services. solutions and a broad array of electronic merchandises worldwide: HP is divided into seven sections. 1. Enterprise storage and waiters ( ESS ) : provides storage and waiter merchandises for endeavors and SMB markets. 2. HP Services: provides multi-vendor IT services. including engineering services. confer withing and integrating services. and managed services. 3. Software solutions: aid endeavors to pull off their IT substructure. operations. applications. IT services and concern procedures. 4. Personal Systems Group ( PSG ) : provides commercial and consumer Personal computers. workstations. handheld calculating devices. digital amusement systems. reckoners. and other related accoutrements. package and services 5. Imaging and Printing Group ( IPG ) : section offers inkjet pressmans. digital picture taking and amusement devices. optical maser jet pressmans. artworks and imaging devices. and pressman supplies. 6. HP fiscal services: assist the clients in geting IT solutions. including hardware package and services 7. Corporate Investings: includes Hewlett- Packard Laboratories ( HP L abs ) . and other concern incubation undertakings. Pricing Production costs for HP are set to 12. 7 % of its grosss in 2002. 2 The figures show that bring forthing HP merchandises and service cost a twelfth of what the company makes. which gives it much room for purchase in raising its promotional and distribution costs. It is of import to hold this purchase since much of the high-technical companies need thorough resources in its research and development sections to remain in par or in front with its closest rivals. Distribution Hewlett-Packard has more than 750 outsourcing clients worldwide which are served from 20 planetary operations direction centres in the United States. Europe. Latin America and Asia-Pacific. Promotion Hewlett-Packard has high trade name equity. which is built by its strong promotional and selling runs. As portion of their promotional tactics. HP uses a broad scope of high-profile personalities to pull consumers. The cardinal property advertised in HP advertisement is invention and is carried through all merchandise lines. With regard to aiming to little concerns. they tend to concentrate on how HP merchandises have helped enterprisers in successful ventures. IBM CORPORATION Established in 1924. International Business Machines Corporations ( IBM ) is the worlds largest information engineering company. engaged in supplying concern. engineering and consulting services. They develop. industry and sell hardware and package and offer audience for large and little companies. Its HQ is located in Armonk. New York. Merchandise Offer The company concern operations offer a scope of services and engineerings which includes. hardware. package. funding. research and bit engineerings. They presently operate in the undermentioned six sectors. 1. The fiscal services include banking. fiscal markets and insurance. 2. The public sector includes instruction. authorities. health care and life scientific disciplines. 3. The industrial sector includes aerospace. automotive. defence. chemical and crude oil. electronics. 4. The distribution sector comprises of consumer merchandises. retail. travel. transit. 5. The communications sector comprises telecommunications. media and amusement. energy and public-service corporations 6. Small and medium concern dwelling of companies with less than 1. 000 employees. Pricing IBM has decided non to vie on monetary value with companies like Microsoft or Dell. IBM has decided to establish their pricing on value integrating stating ?when clients buy a waiter they dont purchase a Dell. they buy a solution. The value is in the package. Promotion Presently IBM is the taking supplier of IT services. This prima place provides IBM with a positive trade name image and places the company in a competitory place. The companys investing in R A ; D puts the company at a technological advantage every bit good. What sets IBM apart from their rivals is the companys ability to introduce and supply globally incorporate solutions. In 2006 IBM launched their selling communications run subject ?What makes you special? . This run was rather successful as IBM was able to back up ease their clients invention plans. An illustration of how IBM is utilizing its advanced service capablenesss to better their clients client service issues. IBM is presenting new radio. self-service booths. with POS and look into out systems. One of the

Teenage Capital Punishment essays

Teenage Capital Punishment essays The U.S. Supreme Court will later this year hear a case that will use our scientific advantages to determine the outcome. Researchers are looking further into whether a teenager convicted of murder should receive capital punishment or not. J. Anthony Movshon, a neuroscientist from New York University, said [the] brain data [that we have collected] create [s] reasonable doubt that a teenager can be held culpable for a crime to the same extent that an adult is. The researchers believe that the delayed frontal-lobe maturation of teenagers may affect their ability to make long-term plans and control their impulses, which means that the teenagers convicted of murder may not be completely culpable for their crimes; their brain development (or lack of) may be also to blame. Although much evidence supports this theory, Kagan, a Harvard researcher, logically argues that if incomplete brains automatically reduce adolescents capacity to restrain their darker urges, we should be having Columbin e incidents every week. The researchers supporting the theory that teenagers shouldnt receive capital punishment for murders tested and found that most teenagers are unable to identify emotion from facial expression due to an undeveloped section of the brain called the amygdala. Due to the fact that the amygdala is not fully functional in most teenagers, they could also mistake some emotions for threats, which may drive them to murder. This article will directly affect juveniles convicted of murder, but may also change how society looks at the teenage brain. If the research done does end up being true, then society may see that teenagers are not just like adults, but not because of hormones, because of their underdeveloped brain. In this article, this issue is addressed as a life-or-death problem, which is true because whatever the Supreme Court decides could determine whether some teenagers live or die. I liked ...

The Colonial southeast Essay Example | Topics and Well Written Essays - 5750 words

The Colonial southeast - Essay Example From this research it is clear that the Caddo’s inhibited in the southwest of the Arkansas and the surrounding areas of Texas, Louisiana, and Oklahoma from 1000 A.D to 1800 A.D. when they were visited and approached by the French and Spanish explorers; they were branched into three segments. The kadohadacho, right on the great bend of the red river, the Natchitoches in west Louisiana, and lastly the Hasinai in east Texas. The Caddo were native villagers and farmers, and their culture had a class system as part of their social structure. They lived in grass houses that were around fifteen feet tall and almost twenty to fifty feet in width or diameter. The houses of the tribe members were conical or doomed in shape that was framed with poles, and covered with a patch of grass thatch. On the territorial perspective, the Caddo’s inhibited isolated farms, small villages, and some larger villages. The economy of the Caddo’s was mainly inclined on the production of agri culture, maize, beans, watermelons, tobacco, pumpkins, and squash. Maize was the premier food material that was consumed by the communities of the Caddo’s. The Caddo’s were also very efficient in fishing, they practiced a traditional mode of fishing using trotlines, which symbolizes a fishing line loaded with baited hooks across streams. Caddo’s mainly inherited their maternal traits than the paternal ones. In the Caddo community, the Xinesi inherited a position of spiritual leadership, the Caddi, the inherited position of principal headman of a community. While the Xinesi were in charge of the communication with the supreme god and meditation, the caddi, were responsible for religious leadership, influencing decision making between villages, and to lead important rites, like the rights for harvesting and naming. Inspite of being in the medieval period, the Caddo’s maintained their community in a well organized government system. The Caddo’s been a lso involved in the trading of guns, fur and horses to Europeans and other Indian, by developing a trade and economic network (Texas history). Unlike the Caddo’s, the creeks were primarily called Muskogee’s. They are a powerful nation of Indians inhibiting the middle parts of Georgia, alongside the river mobile. The name creek Indians came from the fact that creeks and rivulets abounded in their country. The soil in the region is extremely fruitful, and the climate is also environment friendly. The creeks are cultivator of the soil; spirituous liquors are prohibited from entering the town of the creeks. By nature, creeks are faithful as friends, but also incorrigible as enemies, to strangers they provide the warmest welcome, and are thoroughly honest and fair in their dealings. The women of their tribe are significantly short in height, their hand and feet are no larger than those of nine or ten year old European girls. The body is well formed, the features are regular and beautiful, and the eyes are large, black, and languishing. Unlike the women of the tribe, the men in general are larger in size than the European. On the marital perspective, the mode of marrying is unique and traditional. The bridegroom takes a cane and fixes the same upright in the ground, and then the bride lays down another cane by the side of